Wellness House
2026
The Recap
A day in five minutes.
The full Wellness House 2026 recap, keynotes, panels, activations, and the room. Tap to watch with sound.
Inside the Room
Speakers of the House.
20 voices across 6 panels, founders, operators, and builders shaping the category. Hover any face to bring them into focus.
About This Event
The flagship, year three.
Wellness House is the annual Willpower flagship, a curated, sold-out gathering during SXSW week that brings together 250+ operators, founders, and investors from across wellness, consumer, and human performance.
WH26 took over Lefty's Brick Bar in Austin for a full day of keynotes, panels, activations, and the kind of hallway conversations that actually turn into deals. The room is intentionally small, intentionally curated, and intentionally loaded with the people building the category.
- 21 speakers, 6 panels. Keynotes from category-defining founders and operators, no brand theater, no pay-to-play panels.
- 250+ curated attendees. Founders, CEOs, CMOs, and investors from $10M–$1B+ consumer, wellness, and performance brands.
- 45+ brands in the room. The companies actually moving the category, plus the partners and platforms building with them.
- Activations that matter. Curated experiences from partner brands woven through the day, product, programming, and real moments.
From the Field
See it for yourself
A look inside what Willpower events actually feel like, from the opening run to the closing keynote.
In Their Words
What leaders
are saying
"The conversations at Wellness House go three levels deeper than anything else I attend. These are the people actually building the category."
"Not just the people on stage. The people in the room. The conversations between sessions. That overlap between wellness, commerce, and sport, that's what Willpower is building."
"Willpower brings together the right 250 people. In this space, that's worth more than any conference with 5,000 attendees."
WH26 was sold out. WH27 is next.
Year 4 returns to Lefty's in Austin for SXSW 2027. Early access is open, invite-only.
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